Off the Ground Blog
Events for Small Business Month 2014
It's October and that can mean only one thing: it's Small Business Month in BC! Whether you're still in the planning stages, hoping to expand your business, or somewhere in between, there is an event going on this month that you'll want to check out. Here is a list of just some of the small business events taking place around BC.
Celebrating YOU! Campaign Kickoff for Small Business Month 2014
October is here and marks the beginning of Small Business Month, where we celebrate the vitality that small businesses bring to the culture and economy of Canada. British Columbia is especially proud of their contributions to our province – in fact, in 2012 BC boasted the highest number of small businesses per capita.
Break into Biotech and the Life Sciences Using These Four Tips—Video Content Roundup
Building a business in any industry is a challenging task, but getting a startup off the ground in the biotech and life sciences world can be especially taxing. From R&D to the regulatory approval process to the need for constant innovation, these fields demand a lot from the entrepreneurs working within them. Since September 26 to October 3 is National Biotechnology Week in Canada, we’ve decided to compile some tips to help you get your foot in the door as a biotech or life sciences startup.
Adopting Digital Technology (Part 5 of 5): Cyber Security Considerations for Small Businesses
One of the most daunting tasks for small businesses as they increase their reliance on the online environment is the ability to stay current with security risks. Although the cyber world is full of threats, it is a world where small businesses must exist, and a certain amount of foundational understanding of security is now expected.
Four Tips for Hiring A+ Talent—Video Content Roundup
There’s no doubt that a small team of A+ talent will run circles around a larger team of B and C level employees. The best hires will not only meet your expectations, but they’ll also lend their enthusiasm and critical thinking to steer your startup toward new opportunities. However, finding let alone hiring this kind of individual can be tricky, especially when your business doesn’t have the resources to leverage the expertise of a corporate recruiter.
Adopting Digital Technology (Part 4 of 5): Mobilize Your Business with these 3 Strategies
In this part of the Adopting Digital Technologies series, we take a deeper look at the importance of incorporating the mobile environment into how the greater community interacts with your small business’s online presence.
4 Tips to Make the Most of Mobile Ads—Video Content Roundup
Digital technology continues to open new doors in the world of advertising. Whether they’re engaging with customers on social media or leveraging consumer data for personalized campaigns, businesses have more opportunities than ever to reach their target market. As smartphone technology occupies a greater role in our lives, it’s increasingly easy for businesses to reach their customers wherever they might be or whatever they might be doing. However, mobile advertising is no easy feat and requires some strategic insight in order to generate revenue.
SBA Awarded Achievement in Academic Business Librarianship Award
This year we had the great pleasure of being honoured with the Achievement in Academic Business Librarianship Award!
Industry Overview: Bicycle Business
In the waning months of summer, the SBA finds ourselves reflecting on one of the most quintessential summer props in BC – the bicycle.
Adopting Digital Technology (Part 3 of 5): Using Technology for Financial Transactions
This issue of our Adopting Digital Technology series focuses on monetary transactions, specifically for those small businesses working in business to consumer (B2C) environments, such as a coffee shop, retail shop, restaurant – the list goes on! Every business is at a different degree of technology adoption, and this article addresses the varying degrees of integration.