Off the Ground Blog

Industry Overview: Portrait Photography »

Jun 28, 2016

Portrait photography involves capturing the likeness of a person or persons using various photographic equipment- in either a studio or at a specific location. This type of photography is particularly popular for special occasions such as weddings, engagements, and births.

Tags: Business, Doing Research, Industry Trends

Why Every Small Business Needs To Promote Itself On LinkedIn »

Jun 24, 2016

According to data released from LinkedIn in 2016, the platform has more than 433 million users in over 200 countries around the world.

Tags: Business, Marketing, Social Media

Industry Trend: Embracing Millennial Employees »

May 30, 2016

One of the biggest industry trends of 2016 is the need for businesses to embrace millennials.

Tags: Industry Trends, Leadership, Management & HR, Social Media, Work Environment

Five Quick Tips For High-Tech Small Business »

May 17, 2016

Vancouver is establishing itself as a prime location for technology start-ups in Canada; this emergence will provide benefits to the technology sector. Tech businesses need to get these five things right to establish themselves and grow.

Tags: Business Planning

Eight Green Business Ideas »

Apr 1, 2016

The world is clamouring for products and services that protect the environment. A recent Nielsen survey found that 42% of North American consumers are willing to pay more for green products and services.

Tags: Green business

As Loonie Sinks Export Becomes Attractive to Small Businesses »

Feb 15, 2016

The loonie’s value has hit a decade low and while this is generally bad news for the Canadian economy, it can create business opportunities abroad. Canadian companies can now generate a profit on products and services sold at a discount on the US and international markets.

Tags: Exporting

10 Exciting Business Developments in 2016 »

Jan 22, 2016

It is a new year and everyone likes to predict what will come in 2016. We decided to review these predictions and share strategies you may want to try this year

Tags: Industry Trends

Extracting Insights with Data Visualization Tools (Part 2 of 2) »

Jan 5, 2016

Continuing with our review of data visualization tools, we now introduce you four more tools that aim to satisfy very different user needs.


Tags: Applications & Software

Extracting Insights with Data Visualization Tools (Part 1 of 2) »

Dec 24, 2015

Data can be hard to manipulate and translate into a user-friendly graphical format. In this blog post series we will review different data visualization tools that will help you unlock the insights hidden in raw data.

Tags: Applications & Software

Mentoring is a Must for Youth Entrepreneurs »

Dec 16, 2015

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Tags: Business Planning, Networking