Find Customer Info

Published: Jul 15, 2016
Last Updated: Aug 22, 2018
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 Conduct Your Customer Research 

  • Create your customer analysis
  • Identify your target customers
  • Demonstrate how your products and services satisfy your customers' needs


  • Who is going to attend performing arts events?
  • What is the future outlook of my target market (e.g.,performing arts forecast)?
  • What do people spend on performing arts events?
  • What is demographic data and how can it help me research my customers?
  • What is the future outlook for dance / theatre training programs?

Tip: Make a note of any questions you have, the resources in this section can help you answer these and complete the checklist. For more help, check out our guide to business research basics.