how to use social media such as Facebook, Twitter, blogs, etc. for marketing, customer relations, networking

Social Media

Twitter for Small Business - Cheat Sheet

Aug 8, 2011

  Interested in growing your business through social media, but not sure where to start? For business owners new to Twitter, micro messaging, and social media networking, we've put together this introductory guide to help get you started.  

Using Creative Commons Images in Social Media

Oct 10, 2015

Common online knowledge says that blog and social media posts should have an image with them. Unless you are a professional photographer, you probably do not have a lot of high quality images just sitting on your computer. It is tempting to just grab photos from Google Images but this presents a number of copyright issues. Fortunately, there is a growing body of free images online that businesses can use to promote themselves with a few requirements.

Why Every Small Business Needs To Promote Itself On LinkedIn

Jun 6, 2016

According to data released from LinkedIn in 2016, the platform has more than 433 million users in over 200 countries around the world. Based on a study of more than 5000 businesses, HubSpot reported that LinkedIn has the highest visitor-to-lead conversion rate at 2.74%. This number is much higher when compared to other platforms like Twitter (.69%) and Facebook (.77%).