Published: May 6, 2011
Updated: November 17, 2021
Do you need to:
- Research your customer analysis?
- Identify your target customers?
- Demonstrate how your products and services satisfy your customers' needs?
The resources in this section can help you answer these questions:
- Who is going to pay for my services (e.g., home sellers, businesses or...)?
- What is the future outlook of my target market - will buyers be requiring more appraisals in the near future?
- What do people spend on property appraisals?
- How loyal are repeat homebuyers to an appraiser they have used in the past?
- What is demographic data and how can it help me research my customers?
Make a note of all the questions you're hoping to answer.