Bar and Nightclub Guide

Welcome to the Bar and Nightclub Guide

 

What is the Bar and Nightclub Industry?

Businesses in this industry are focused on selling alcoholic drinks for consumption on-premises, and may also offer food. Bars and nightclubs often host live events such as musical performances, dance spaces, and/or comedy nights.

Find Financial Benchmarks

Find Financial Benchmarks

One thing you will need to do in the financials section of your business plan is discuss how you will price your products and/or services, and how this compares to your competitors. You will need to develop a financial plan that includes your projected revenues and net income. The following resources will help you find financial information on competitors in your industry.

 

Find Competitors

Find Competitors

Learning About Competitors

To create a list of competitors and find basic information about them (e.g. number of employees, contact information) you will need to consult business directories. Many directories are available online for free, while others are fee-based commercial databases. You can find directories that are particular to an industry or geography. Your local library will likely have a good collection of directories that you can consult in person.

Tips on Company Research

Tips on Company Research

 

An in-depth investigation and analysis of your competition is one of the most important components of a comprehensive market analysis. A competitive analysis allows you to assess your competitors' strengths and weaknesses in the marketplace, and to implement effective strategies to improve your competitive advantage. Here are some research strategies for doing your competitive analysis:

GreenFILE

GreenFILE

How to access: If you are a UBC student, staff, faculty or in-person library visitor you can access this resource.



GreenFILE is a research database focusing on the relationship between human beings and the environment, with well-researched but accessible information comprised of scholarly and general interest titles, as well as government documents and reports. Approximately 300,000 titles on green issues, including green building, global warming, etc.

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Find Competitive Info

Find Competitive Info

 

Conduct Your Competitive Research

  • Gather and analyze competitive information
  • Define your competitive edge 
  • Use benchmarking tools to create your financial analysis
  • Find competitor information for your own organizational plan