how to use social media such as Facebook, Twitter, blogs, etc. for marketing, customer relations, networking

Social Media

10 Business Books to Read This Summer

Jul 7, 2016

With summer finally here, we have launched our #sbalibrary campaign on Twitter to inspire the B.C. business community to kick back and enjoy the nice weather while checking out a great read. Every day until the end of August we will be tweeting out a business book recommendation from either one of the great libraries in British Columbia or one of our followers.

Cool Tools: Managing your Social Media Accounts

Jul 7, 2013

We are big fans of social media and its many attributes here at the SBA, but lately we have been reading about the large amounts of time businesses and entrepreneurs are spending to maintain their social presence.As such, we decided to do a survey of some of the tools available that are designed to manage social media and hopefully make the work more efficient and effective. Hootsuite

Social Media for Small Business (Part 1 of 3): You Are What You Blog

Sep 9, 2010

There are numerous potentially alluring social media tools for the small business owner to try out, in hopes of reaching out to and connecting with a community. First up in this three part discussion, we’ll take a look at how Blogs can be incorporated into your business communication strategy. What is a blog?

Social Media for Small Business (Part 2 of 3): Networking Sites

Sep 9, 2010

There are numerous potentially alluring social media tools for the small business owner to try out, in hopes of marketing a new business to their community. Next up, in this three part discussion, we’ll take a look at how Facebook, Twitter and a few other networking sites can be incorporated into your business communication strategy.

Social Media for Small Business (Part 3 of 3): The Visuals

Sep 9, 2010

Looking for alternatives to expensive print and television advertising? In this third and final posting on the use of social media for small business, Youtube, Flickr and a few other media sharing websites will be covered.   Before getting started, here are a few essentials you'll be needing:

Take the #sbalibrary Summer Reading Challenge

Jun 6, 2017

We’ve all heard it before – reading helps entrepreneurs keep up with trends, develop skills, and be inspired by innovation. But how do you decide what book to pick up next, and how do you motivate yourself to keep reading? The SBA has a solution for that!

The Digital Tattoo of your Business

Dec 12, 2010

A digital tattoo can be viewed in many ways (literally). Used well, it can demonstrate the best aspects of your business to a large online audience. If poorly managed, however, a damaging digital tattoo can become a serious liability. So: what is the digital tattoo of your business, and how can you control it?

Twitter for Small Business - Cheat Sheet

Aug 8, 2011

  Interested in growing your business through social media, but not sure where to start? For business owners new to Twitter, micro messaging, and social media networking, we've put together this introductory guide to help get you started.