Market Share & Size

Published: May 20, 2022
Updated: June 3, 2022

Market Share & Size

Both market size and market share held by competitors are key factors when assessing the competitive environment. Keep in mind that there is no single source of market size and market share data. Market information is usually pieced together from various sources and is not often readily available for niche or emerging industries. One strategy is to combine a competitor's name or a comparable, established industry with the term market share in article databases or read market research reports. You will need to identify and describe your market – who your customers are and what the demand is for your products and services.

 

UBC Library Business Databases

How to access: If you are a UBC student, staff, faculty or in-person library visitor you may have access to business databases through the David Lam Management Research Library and Canaccord Learning Commons through the links below.

Full Listing By Title or Full Listing By Subject

There are two different ways to identify databases: Use "by title" if you already know the name; otherwise you can search the list "by subject" to find starting places for undertaking market research, finding articles or researching companies. To learn more about how you can access library resources if you are a community user or temporary visitor, check out the UBC Library Community Users & Visitors Guide. Community users and temporary visitors may have additional access restrictions to specific databases because of license agreements.

 

Other Library Resources

Library Resources

Access to the following sources may be available through your local public or academic library. For information on how to obtain a library card, and for additional information on using libraries in BC, please visit our Getting Access to Library Resources page.

 

ABI/INFORM Collection

How to access: If you are a UBC student, staff, faculty or in-person library visitor you can access this resource.

Created by ProQuest this database contains full-text articles from over 1,000 business magazines and journals that track business conditions, trends, management techniques, corporate strategies, and industry-specific topics.

  • The global trade finance market was valued at $39714.2 million in 2018 and is expected to reach $56,065.6 million by 2026, registering a CAGR of 3.79% from 2019 to 2026: Trade finance market by product type (supply chain finance and export & agency finance), service providers (banks, trade finance houses, and others), and end user (exporters, importers, and traders): Global opportunity analysis and industry forecasts, 2019-2026. (2020, Feb 06). NASDAQ OMX's News Release Distribution Channel. Retrieved from ABI/INFORM Collection.
  • Binkley, A. (2019, Jul 02). 75% of canadian food exports go to just four markets; agrifood exports are constrained by a lack of investment, says export development canada. Ontario Farmer. Retrieved from ABI/INFORM Collection.
  • Parkinson, D. (2019, Jun 13). Canada-U.S. trade relationship is back to normal, but it's nowhere near free: While formal pacts eliminate vast bulk of duties, statscan study finds goods still face 'tariff equivalent' cost of 30 per cent when crossing the border. The Globe and Mail. Retrieved from ABI/INFORM Collection.
  • Export navigator expanded to support regional exporters. (2019, Apr 23). Canada NewsWire. Retrieved from ABI/INFORM Collection.
  • Mackrael, K. (2018, Apr 05). Canada's trade deficit widened in february on higher imports; import, export gains retraced some of previous month's sharp declines. Wall Street Journal (Online). Retrieved from ABI/INFORM Collection.
  • Vieira, P. (2019, Aug 02). Canada exports, imports fall in june; exports decline 5.1%, the biggest drop in two years; economy manages to record small trade surplus. Wall Street Journal (Online). Retrieved from ABI/INFORM Collection.
  • Ojala, M. (2018). Import/Export statistical data. Online Searcher, 42(6), 63-65. Retrieved from ABI/INFORM Collection.

 

Business Source Ultimate

How to access: If you are a UBC student, staff, faculty or in-person library visitor you can access this resource. Otherwise, contact your local library to see if they provide access.

Includes financial data, books, videos, company profiles, SWOT analyses, industry profiles, country reports, market research reports and case studies. Also includes information on industry trends, forecasts, outlooks, competitors, how to run a specific business and much more.

  • Fahmy, H. (2019). Classifying and modeling nonlinearity in commodity prices using Incoterms. Journal of International Trade & Economic Development, 28(8), 1019–1046. Retrieved from Business Source Ultimate.
  • Argitis, T. (2022). Canada’s Trade Surplus Unexpectedly Narrows as Imports Surge. Bloomberg.Com, N.PAG. Retrieved from Business Source Ultimate.
  • Hagan, S. (2021). Export Boom Drives Canada’s Largest Trade Surplus Since 2014. Bloomberg.Com, N.PAG. Retrieved from Business Source Ultimate.
  • Cardoso, M., & Malloy, B. (2021). Impact of the First Wave of the COVID-19 Pandemic on Trade between Canada and the United States. Canadian Public Policy, 47(4), 554–572. Retrieved from Business Source Ultimate.
  • Hagan, S. (2020). Canada Trade Gap Narrows on “First Baby Step” to Recovery. Bloomberg.Com, N.PAG. Retrieved from Business Source Ultimate.

 

eMarketer

How to access: If you are a UBC student, staff, faculty or in-person library visitor you can access this resource. Or, contact your local public or academic library for their access details.

Global market research and trend analysis database that focuses on Internet, e-business, online marketing, media, and emerging technologies.

  • Bourne, J. (2022, Mar. 30). Tech companies work to save the world from supply chain crisis. Retrieved from eMarketer database.
  • (2022, Mar. 1). US Small and Medium-Sized B2Bs Conducting International Trade, Dec 2019-Dec 2021. Retrieved from eMarketer database.

 

IBISWorld Industry Reports

How to access: If you are a UBC student, staff, faculty or in-person library visitor you can access this resource.

IBISWorld research is an independent, professional publisher of high-quality market research reports. These reports analyze the underlying structure and external forces that drive an industry.

  • (2022, Apr.). Canadian Business Environment Profiles Report CA010: Total trade value. Retrieved from IBIS World Industry Reports database.
  • (2022, Apr.). Canadian Business Environment Profiles Report CA008: Total exports. Retrieved from IBIS World Industry Reports database.
  • (2022, Apr.). Canadian Business Environment Profiles Report CA009: Total imports. Retrieved from IBIS World Industry Reports database.
  • (2022, Mar.). Canadian Business Environment Profiles Report CA140: Import penetration into the manufacturing sector. Retrieved from IBIS World Industry Reports database.
  • McGrath, S. (2022, Feb.). Canada Industry (NAICS) Report 48851CA/Transportation and Warehousing in Canada: Freight Forwarding Brokerages & Agencies in Canada. Retrieved from IBIS World Industry Reports database.
  • (2022, Mar.). US Business Environment Profiles Report B204: Total exports. Retrieved from IBIS World Industry Reports database.
  • (2022, Jan.). US Business Environment Profiles Report I403: Import penetration into the manufacturing sector. Retrieved from IBIS World Industry Reports database.
  • (2022, Mar.). US Business Environment Profiles Report B205: Total imports. Retrieved from IBIS World Industry Reports database.

 

Marketresearch.com/Freedonia Focus

How to access: Check your local public or academic library to see about access. If you are a UBC student, staff, faculty or in-person library visitor you can access this resource.

While you can search this website only some Canadian libraries provide full-text access to the market research reports on industries and demographics for North American industries. They can range from 50 to 400+ pages in length, and contain charts, tables, and graphs, and key facts. Marketresearch.com has varied industry coverage and includes US and international information.

  • Freedonia Focus Reports. (2021, Apr.). Freight Services: United States. Retrieved from Marketresearch.com.

 

Mergent Online

How to access: If you are a UBC student, staff, faculty or in-person library visitor you can access this resource.

Provides access to US and international public company data. This database also contains data on companies that were acquired, went bankrupt, liquidated or merged out of existence from 1995 forward. Users can compare companies and export data into programs like Excel.