Published: May 27, 2016
Updated: November 18, 2021
Conduct Your Customer Research
- Create your customer analysis
- Identify your target customers
- Demonstrate how your products and services satisfy your customers' needs
Checklist
- Who is going to buy my jewellery?
- What is the future outlook of my target market (e.g.,jewellery forecast)?
- What do people spend on jewellery?
- What is demographic data and how can it help me research my customers?
- What preferences do consumers have with regard to jewellery?
Tip: Make a note of any questions you have, the resources in this section can help you answer these and complete the checklist. For more help, check out our guide to business research basics.