This is a resource in the collection.
Mplans.com
A first-stop for learning about marketing, there are sections on how to write a marketing plan, sample marketing plans, and an extensive collection of articles that focus on the how-to aspects of marketing and public relations.
Search or browse all NAICS or SIC codes on the NAICS Association website. Some NAICS codes are different in Canada — you can search by keyword or browse Canadian NAICS codes at Statistics Canada or Canadian Industry Statistics. To search for a SIC code using a NAICS code and vice versa, use the NAICS & SIC Crosswalks.
For more information about planning your industry research, including identifying your industry codes, check out the video tutorial for Module 3: Planning Your Industry Research.
National Master Specification (NMS) - Public Works and Government Services Canada
The National Master Specification (NMS) is the most comprehensive master specification in Canada serving as an easy-to-use framework for writing construction project specifications.
Start here: NMS - Frequently Asked Questions
Natural Resources Canada (NRCan) | Seeks to enhance the responsible development and use of Canada’s natural resources and the competitiveness of Canada’s natural resources products. NRCan is a science and technology leader in the fields of energy, forests, and minerals and metals, and uses its expertise in earth sciences to build and maintain an up-to-date knowledge base of Canada's landmass.
netLibrary | online library resource
BC ELN's shared collection of 800+ ebook titles is a strong, broad mix of theoretical, practical, applied and general interest titles across all business subject areas: accounting, e-commerce, enterpreneurship, economics and global economy, finance and banking. The collection includes works from leading business and economic scholars and key publishers of business information. For more information, including a list of the academic libraries that have access via ELN check out this link.
New Media Directory - Vancouver Public Library
The New Media Directory provides current information on over 650 BC-based new media companies, associations and schools. Developed by the Vancouver Public Library - Science & Business Division.
Start here: About New Media Directory
NewsLink
Links to local and international news source websites. Provides access to both current and archived news stories, which allows you to track trends over time.
How to access: The guide can be viewed through the link below. Individual resources and databases will have different access requirements.
UBC Library has an excellent collection of current and historical newspapers from B.C., Canada, and around the world. UBC affiliates will have access to these resources.
Nielsen Market Reports
Nielsen Canada studies consumers in more than 100 countries to give you the most complete view of trends and habits worldwide, with an occasional focus on the Canadian market. They offer insight on consumer and market trends so you can create a complete picture of how your product or service is relevant to your intended customer base. Many of the reports are available for free upon submission of contact information.