Off the Ground Blog

Celebrating YOU! Entrepreneur Profile (Part 1 of 2): Just Greet – Business Idea & Market Research

Nov 11, 2015

Teja Edara, entrepreneur and UBC MBA student, sits down to talk with us about the foundation of Just Greet in Vancouver, BC. We follow his journey from concept to creation and explore challenges and lessons along the way.[[{"fid":"2701","view_mode":"default","fields":{"format":"default","field_file_image_alt_text[und][0][value]":"","field_file_image_title_text[und][0][value]":""},"type":"media","link_text":null,"attributes":{"height":4855,"width":5000,"style":"width: 150px; height: 140px; float: right;","class":"media-element file-default"}}]]

Using Creative Commons Images in Social Media

Oct 10, 2015

Common online knowledge says that blog and social media posts should have an image with them. Unless you are a professional photographer, you probably do not have a lot of high quality images just sitting on your computer. It is tempting to just grab photos from Google Images but this presents a number of copyright issues. Fortunately, there is a growing body of free images online that businesses can use to promote themselves with a few requirements.

British Columbia’s New North - The Opportunities for Business

Oct 10, 2015

With unprecedented numbers of proposed major projects in northern British Columbia, the opportunities for business are enormous.The provincial government’s March 2015 Major Projects Inventory outlines billions of dollars of potential investment in the region. These activities will generate a multitude of contracts for companies, large and small.

How to Use Infographics To Get More Customers

Aug 8, 2015

Unless you’ve been living in a bomb shelter, you would’ve seen the explosive growth of infographics over the last few years on the internet. Infographics are popular because they summarize complex information into simple to understand visualizations.

The Wearable Business

Aug 8, 2015

The Apple Watch and Google Glass are making headlines and wearable technology sales are just skyrocketing.

Don't Stress-Outsource!

Aug 8, 2015

Work smarter, not harder! You already know that entrepreneurs are go-getters; on any given day these Jack-of-All-Trades’ job titles could be accountant, customer service rep, therapist, motivational speaker or IT specialist.

Librarians and Entrepreneurship

Aug 8, 2015

Long gone are the days when libraries were physical spaces to house tangible books, a place where noise is considered a taboo because libraries are a serious place for serious people – not for “hanging out."