Off the Ground Blog

Small Business Advice from Enterprize Canada 2012

Feb 2, 2012

The 2012 Enterprize Canada Conference in downtown Vancouver brought together more than 350 university and high school students from throughout BC, and even across Canada. Students networked with professionals in seven-minute personal sessions, lunches, and the Saturday evening Gala Dinner. They received first-hand business advice in a series of panel discussions. SBA had a chance to sit in on several.   

Avoid These Common Mobile Marketing Mistakes

Jan 1, 2012

A quick summary of a great post that will definitely help you focus your mobile marketing efforts for 2012. Here's the lowdown - there are 4 common mistakes that you can easily avoid if you take the time to understand the needs of mobile searchers, and make good use of the tools at your disposal, and offer a value-added experience.  1. Using Mobile to Share Non-Mobile Content 2. Using QR Codes to Direct Customers Back to Your Site 3. Missing a Chance for Better Targeting 4. Not Optimizing Your Mobile Website

What's your go-to source for business info? Poll results

Dec 12, 2011

Over the last 2 months we ran a poll asking where our users consider their go-to source for business info to be - not surprising, over 80% selected either the internet or their local library. Quickly breaking down the results and explaining the value in each option for business info:

Canadian Business Owners Mostly Optimistic, But Some Are Struggling

Nov 11, 2011

A new report on Canadian Business Owners from Angus Reid Published Today   Check out the Full Report, Detailed Tables and Methodology (PDF). Below is reposted from Angus Reid Public Opinion blog. A third of respondents have worked longer, cut expenses, and experienced increased stress due to the global financial situation.

DIY Legal Research to Start a Business

Nov 11, 2011

Hiring a lawyer can be expensive, time-consuming, and may not always be the best solution to simple legal problems. In today's do it yourself (DIY) world of online information, it pays to do a bit of digging before hiring a lawyer. SBA has recently put together a new page that will assist you with finding some of the most useful legal information for starting and running your business. Many of these resources are directed towards common concerns such as how to incorporate, forming a partnership, ways for non profits to obtain legal status, or other frequently asked questions.